THE PRC LINK: EVERYTHING YOU MUST UNDERSTAND

For decades, the iconic American company has had a significant and sometimes troubled connection to China. Initially capitalizing on its aspirational image of American luxury, Ralph Lauren grew its presence in the country through licensing agreements and partnerships, allowing local manufacturers

For decades, the brand has kept a substantial role in the country. At first, the strategy involved allowing local producers to produce products bearing the iconic label. However, ongoing shifts have highlighted a intricate picture, featuring issues regarding copyright, manufacturing practices, an